Expertly coifed, poignantly inked, and fashionably curated, this Heritage Bro pays homage to the motherland, the hive, the central cortex of his outlook and movement.
The BQE. The famed ribbon of concrete and asphalt that pulses with commerce and energy through the heart of Brooklyn.
How’s the traffic you might say? Nary a worry. The fixie deftly, expeditiously maneuvers, then delivers.
Kudos to you fine sir.
Heritage Bro - noun informal
Heritage Bro’s are a subspecies of the hipster male, deriving from the perceived aesthetic of a Pacific Northwest lumberman, or woodsman.
Typically, they are observed with meticulously groomed beards and sporting expensive plaid shirts and denim, often times on custom assembled vintage bicycles.
When employed, Heritage Bro’s are generally found amongst craft machinery and raw goods. Natural woods, leather and organic substances are the materials of the Heritage Bro’s wheelhouse.
From here-forth we will document the mission of the Heritage Bro as he attempts to carve a more authentic experience from our modern world.